UI/UX Design

What is UI/UX?

UI (User Interface) : focuses on how a product looks.
UX (User Experience) : is about how it works and feels.

UI vs UX

Where, When, and Why?

  • Where: Websites, Mobile Apps, Digital Products
  • When: During planning, designing, or redesigning phases
  • Why: To improve usability, engagement, and product value

Benefits of UI/UX

  • Improves user satisfaction
  • Reduces development cost
  • Boosts engagement and conversions
  • Builds trust and brand loyalty
UX vs UI diagram

Popular Tools

UI vs UX: What's the Difference?

  • UI: Focuses on visual design, colors, typography, and layouts 🎨
  • UI: Think buttons, sliders, images, spacing
  • UX: Focuses on user flows, logic, ease of use, and satisfaction 🧠
  • UX: Think research, wireframes, feedback loops
UI vs UX infographic

Visual Guide to UI/UX

UX Process

Did you know?
UI/UX isn’t just about design – it shapes how users *feel* and *think*. A great UX reduces **cognitive load**, meaning users don’t waste energy figuring things out. The easier your app feels, the more likely they are to return.

UI Steps

πŸ› οΈ UI/UX Design Process

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1. Research

Understand the user needs, market, and problems through surveys, interviews, and data analysis.

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2. Wireframing

Create simple layout sketches to plan content structure and interface navigation.

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3. Prototyping

Design clickable interactive models to demonstrate user flow and interactions.

🧠
4. Usability Testing

Gather user feedback by testing prototypes to identify pain points and improve UX.

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5. Implementation

Collaborate with developers to convert design into live product interfaces.

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6. Feedback & Improvement

Refine design based on post-launch analytics and continuous user input.